Communications & PR services for startups, scaleups, leading organisations and foundations.
I am an executive leader and entrepreneur, expert in comms, PR, advocacy, reputation management, awareness and engagement programmes.
“What I do best is refining complex narratives into clear, centralised and scalable communications, reaching key stakeholders effectively across different geographies.”
You can hire me as a freelancer, a consultant or contractor, for interim management or as a fractional comms executive. I work on one-off assignments, short-term campaigns or long-term communications strategies.
If you are not sure how we can work together, please reach out and we can talk it through. If I can’t help you directly, I’ll probably know someone who can.
Ambitious clients have allowed me to produce work I am proud of.
Featured work.
Testimonials.
Services
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High-Level Strategy:
Understanding the bigger picture and crafting a high-level communications strategy that align with your overarching goals. These strategies serve as roadmaps, guiding your communication efforts towards success.Planning:
Detailed planning, breaking down the strategic vision into actionable initiatives and deliverables. Creating comprehensive plans that encompass messaging, channels, and timelines to ensure communication efforts are well-executed. -
Complex Campaign Support:
When you face the challenges of rolling out global or multi-country initiatives, I step in to alleviate the complexity. I offer support in coordinating activities across different markets, languages and cultures, ensuring consistency, cohesion and efficient execution.Time-saving Solutions:
I understand that managing complex projects or campaigns is time-consuming. What I do best is to streamline the process, allowing you to focus on your core business while I handle the intricacies of campaign/project coordination. -
Harnessing the power of communications to deliver significant social value is what I love doing the most.
Social Impact Strategy:
I collaborate with you to design, implement, and measure an ESG (Environmental, Social, and Governance) or CSR (Corporate Social Responsibility) strategy. This strategy not only benefits society but also aligns with your business goals, creating a win-win scenario.Measurable Impact:
I emphasize the importance of measurable results. My approach ensures that your ESG or CSR initiatives produce tangible outcomes that can be tracked, reported, and celebrated, both internally and externally. -
Advocacy:
I engage with opinion leaders, policymakers, influencers, talent and ambassadors to enhance your brand credibility or elevate your cause.Credible Endorsements:
I facilitate authentic endorsements and partnerships that align with your values and goals. -
Memorable Experiences:
Creating memorable events that are designed for sharing and leaving a lasting impression. Whether it's planning an informal gathering, coordinating special visits, launching a new concept, managing the opening of a new venue or pop-up, I cover the entire event lifecycle, from concept to on-site execution with style!Impeccable Execution:
I love flawlessly executed events, ensuring that every detail is taken care of so that your event runs smoothly and generates the desired buzz. -
Storytelling Mastery:
Effectively narrating your story to the media that matter most to your brand. I cover a wide spectrum of media-related activities, from boosting your profile to managing press trips, handling photo calls, and providing crisis communication support. When needed, I work hand-in-hand with my trusted network of best-in-class specialists, from gifted copywriters to local community managers and press officers globally.Reputation Building:
My approach to media relations is dedicated to building and maintaining your organization's reputation, ensuring that your brand is well-regarded in the eyes of the public and stakeholders. -
Powerful Networks:
I help you build and cultivate influential networks within your industry or field. I identify key stakeholders, establishing valuable connections, and managing these networks for maximum benefit.Growth Strategies:
Providing strategies for network expansion, ensuring that you continue to grow your influence and connections in the ever-evolving business landscape. -
Fresh Story Dimensions:
I bring innovation to your brand's narrative by fostering unique partnerships and collaborations. These strategic alliances add fresh dimensions to your campaigns, making them stand out in a crowded market.Campaign Enhancement:
Our role includes brokering and managing collaborations that not only elevate your campaigns but also extend your reach to new and diverse audiences.
Products
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A global comms playbook is a strategic resource to guide communication efforts and ensure consistency, effectiveness, and adaptability across diverse markets and regions worldwide.
This resource is especially valuable for multinationals, international non-profits, and other global entities seeking to maintain a unified brand image, messaging, and communication strategy while accommodating cultural, linguistic, and regulatory differences.
A well-structured playbook serves as a valuable resource to navigate the complexities of international markets and maintain a cohesive brand image while respecting local cultures and regulations.
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A bespoke communications toolkit consists of a collection of essential resources, materials, and strategies that a leadership or marcomms team uses to plan, execute, and manage campaigns and activities effectively. Toolkits are a valuable resource that help streamline efforts and maintain consistency in messaging and branding.
Current top-sellers are: Campaign Toolkit, Social Media Guidelines Toolkit, Influencers Toolkit, Partners Toolkit.
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A digital newsroom is a centralized and web-based platform that businesses, government agencies, non-profits, and other organisations use to manage, distribute, and showcase digital content and news-related materials to the public, media professionals, and stakeholders.
It serves as a hub for sharing news, press releases, multimedia assets, and other relevant information in a format optimized for online consumption.
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A thought leadership calendar is a strategic planning tool used to schedule and organize public speaking engagements, presentations, and thought leadership activities over a specified period.
It is designed to help you strategically position yourself or your team as experts or authorities in your respective domains by identifying and participating in speaking opportunities, industry events, and knowledge-sharing platforms.
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A tailored tool to streamline and strategise content creation and distribution across channels. This includes developing a content calendar, aligning topics with key dates, and ensuring that all content reflects your brand’s tone and values.