About.

Carolina Annand is an Argentine-born ambitious nomad and experienced comms executive. She launched Nomadikka in 2022 between London and Lisbon to offer a more flexible and agile approach to delivering PR & communications services globally.

From Buenos Aires to New York, Barcelona to Paris and London to Lisbon, Carolina holds over 20 years of experience developing cross-regional, multicultural communication strategies and campaigns across the board.

She is an executive leader and entrepreneur, expert in comms, PR, advocacy, reputation management, awareness and engagement programmes. Before launching Nomadikka, she held senior executive roles at global renowned brands, including Meta, Expedia, and WPP.

In recent years, she developed special interest and expertise in social impact communications, working at the intersection of comms, tech and social innovation, particularly in the realm of tech for good, human rights, health, climate change, and gender equality initiatives.

“What I do best is refining complex narratives into clear, centralised and scalable communications, reaching key stakeholders effectively across different geographies.”

Carolina loves working with individuals and organisations that aim to drive positive change, lead innovation, challenge the status quo; the disruptors, agitators, entrepreneurs, movers & shakers across different sectors - from small businesses to global organisations - helping them achieve their communication goals in today’s fast-paced and diverse landscape.